75% of retailers say their conversion rates increased in 2020, yet 60% are still grappling with shifts in consumer behavior.

We take a look at how retailers upgraded their eCommerce sites & reveal survey data on what worked, what didn’t work, and what retailers plan to invest in to continue lifting their conversion rates.

What's included? 

• A detailed look at how retailers are increasing conversion through site search, product detail pages, international commerce, A/B testing & address verification technology 
• Consumer survey results on what it takes for an online shopper to make a purchase
• Exclusive retailer survey results on what is and isn’t driving shoppers to convert
• Top 1000 data on conversion rate growth and the categories that outperformed