Data Degradation Calculator
How much is inaccurate data costing your business?
Use our calculator to uncover the hidden costs of outdated data.
How many contacts are you turning your back on due to dirty data?
This calculator is based on our insights from over 19,000 customers as well as a range of data metrics from sources such as The Office for National Statistics.
Data typically decays up to 20% every year, meaning that if your database is just a few years old, the majority of your data is likely to be outdated. As a result, you are wasting time and money on bad data.
How can Data Maintenance from Loqate help you reach a bigger audience?
Cleanse
Improve the effectiveness of your direct marketing and stay GDPR compliant.
Suppress
Reduce wastage by identifying deceased or gone away customers.
Enhance
Identify customers going through significant life events such as a house move.
