Guide
Savings Within Reach
Tough times call for even tougher savings. Discover how Loqate’s data verification solution helps companies overcome the challenges of today’s market by turning high-quality data into so much more–from added revenue to amplified customer trust.
Dirty Data Costs
One solution, multiple savings
In today's economy, all businesses must find ways to reduce costs, improve efficiency and strengthen customer relationships. Yet, nothing eats into a business's bottom line more than inaccurate data. Dive into real-life examples of how our solution has helped companies like yours achieve significant savings by capitalising on clean data.
Global food platform saves millions with Loqate
Challenge
A leading global online food delivery marketplace was struggling with 600,000 incorrect addresses being input into their system each week, causing an increase in delivery delays or failures and costing £24m per year in the UK alone.
Solution
Using Loqate to collect verified addresses during data entry caused a significant decrease in failed deliveries.
Our Single Line Type Ahead Search capability enabled customers to quickly undertake an address search within the checkout, reducing the amount of data they need to enter before finding their address and ensuring that the returned data is valid and deliverable by the courier.
Products used
Fuzzy Matching
We corrected address entry typos, like abbreviations, omissions and mistyped postcodes, that were common for hungry customers, especially mobile users.
Premise-Level Data
Our geocode data provided 1-meter accuracy, ensuring deliveries are made to the right address and within the designated timeframe.
Sports retailer sees 50% reduction in address errors
Challenge
A global sports retailer that was supplying a high volume of customers discovered that the poor-quality address data in their systems was causing downstream deliverability issues on the order management side.
Solution
This company teamed up with Loqate, using their Verify solution, powered by official postal authority, mapping, geospatial data sources and more, to match input addresses against the reference data and quickly retrieve valid and complete addresses for their customers.
Supported by type-ahead predictive technology, Loqate decreased errors by helping shoppers find their address in as few as three keystrokes.
Products used
Loqate Verify
Match and verify any address on the back end against our data from sources like USPS, Royal Mail, and other global entities.
Fuzzy Matching
Businesses can decrease errors and correct typos to ensure they collect only the most accurate customer data during data entry.
Supermarket chain eliminates duplicate data for £60k savings
Challenge
One of the largest supermarket chains in the UK was exceeding its current data storage costs and increasing fees were becoming a growing business expense. They discovered they spent nearly £60k per annum on storing duplicate emails.
Solution
Duplicate emails accounted for a large portion of this company’s storage capacity. They utilised Loqate’s Email Validation to resolve these data quality issues and reduce monthly expenses.
Able to verify an email address in real time, including syntax and domain, Loqate prevented outdated or invalid accounts from being registered and ensured the brand collected genuine email addresses from real customers.
Products used
Asynchronous Bulk Email API
Our batch feature lets customers submit up to 100,000 emails for validation to aid in upkeep or removal of user data.
Single Request Email Validation
Customers can check email validity and flag typos at the point of data entry to ensure they are capturing good data.
International fashion brand brings efficiency and savings
Challenge
A global fashion brand sought to reduce the wasted person-hours of their workforce. Selling over 14m products annually, they found that 20% to 30% of shipping addresses manually inputted by customers needed to be edited later in the eCommerce process.
Solution
This brand utilised a combination of Loqate’s Capture and Verify capabilities to improve data quality and prevent staff from spending time manually correcting address data.
Within three keystrokes, Capture provides a recommended address. If the user chooses to proceed with a manually entered address, Verify automatically checks it against our global address database for accuracy before completing checkout, minimising errors and improving efficacy.
Products used
Location Biasing
We return results closest to the customer based on their location, finding an address in as few as 150 milliseconds.
Data Parsing
We organise data elements into the correct format based on rules defined and coded by our data analysts before validating.
Footwear brand saves customer service workers' time
Challenge
A famous footwear company faced an increased number of inbound customer service queries due to failed or lost deliveries, resulting in an additional 7.5hrs of time spent handling queries each week for their customer service team.
Solution
This brand created a direct line to their customers with the help of Loqate’s Email and Phone Validation solutions. By capturing higher-quality email and phone data at the point of order, they minimised the troubleshooting steps for customer service and helped them contact and get to a resolution with the customer that much quicker. This improved efficiency in handling queries resulted in annual savings of over £30k.
Products used
Phone Number Verification
Customers seamlessly validate numbers from every country in the world at point of capture, pre-send, or in batches.
Single Request Email Validation
Protect customer relationships by verifying that input email addresses can receive inbound messages and important communications.
Geocodes accelerate service efficiency for global tech leader
Challenge
A global IT Services provider faced difficulties in delivering and installing self-service terminals due to inaccurate address information being automatically generated into their GPS systems, leading to failure to deliver against time-critical service level agreements and penalties.
Solution
The company utilised Loqate’s Geocoding capability to prevent their systems from automatically providing incorrect driving directions to their service experts.
By ensuring all customer data is run through Loqate and enriched with latitude and longitude coordinates, they gained access to the most up-to-date geospatial information, reduced time lost driving to wrong sites during deliveries or installations and increased overall efficiency.
Products used
Geocoding
Customers can use geocoordinates to find a location with pinpoint accuracy and optimise delivery based on delivery points.
Loqate Verify
Match and verify any address on the back end against our data from sources like USPS, Royal Mail, and other global entities.
eCommerce platform reduces email bounces for improved customer reach
Challenge
An online furniture retailer experienced high bounce rates that negatively impacted their marketing campaign involving a £10 gift voucher giveaway. Poor email address data meant customers didn't receive their voucher, costing the company £1m per annum of incremental revenue.
Solution
The brand chose Loqate’s email validation capability to save their email lists and marketing efforts.
They began with email data hygiene, identifying and removing fake or invalid email addresses and checking their list for accuracy to maintain a good sender reputation. Then real-time verification was implemented to prevent bot sign-ups and ensure only valid emails entered their systems going forward.
Products used
Asynchronous Bulk Email API
Cleanse entire email lists at once by submitting up to 100,000 emails for validation via our API.
Single Request Email Validation
Customers can ensure email lists remain clean with real-time maintenance and validity checks at the point of data entry.
Wellness brand brings undeliverable packages down to 1%
Challenge
A global supplement manufacturer reported that 6.6% of their shipments were being marked as undeliverable due to “insufficient address” codes, leading to issues during customs clearance that often caused the loss of the product and the cost spent on shipping.
Solution
To optimise the customs clearance process and decrease the amount of effort and products being discarded, this company employed Loqate’s Capture type-ahead API. As a user searches and populates their physical address, Loqate Capture corrects errors in real-time thereby verifying location data for their customers around the world. They were also able to drop the number of undeliverable shipments to 1%.
Products used
Localised Search
We allow users to search their address in any global character set and language to decrease address entry errors on global orders.
Global Data
Customers overcome the complexities of global addressing with access to our curated premise-level data for 249 countries and territories.
Leading BNPL firm sees 23% increase in verified addresses
Challenge
When it comes to global payments, there are over 26,000 different banking rules. A mistake due to inaccurate address details or improperly formatted data can make banks unable to initiate or complete payment, a grave waste of time and effort.
Solution
Loqate’s curated global database and enhanced AI parsing software give this fintech firm total confidence in the address results it returns.
With superior location data intelligence and global scale, we provided, on average, a 23% increase in verified addresses against competitors. Meaning our solution successfully validates and corrects more addresses – even with incomplete data input from the customer.
Products used
AI Parsing
Our AI parser analyses and enters data elements into the correct fields, more successfully matching addresses against our data repository.
Mobile network reduces customer drop-off with reverse geocoding
Challenge
A well-known mobile network wanted to enhance their existing address capture forms, which were causing significant loss in customer orders as customers were not pressing the ‘Find address’ button after manually entering their postcode in their address lookup.
Solution
The company saw an improved user experience with a 25% uplift in members entering correct addresses since choosing Loqate’s type-ahead search and reverse geocoding functionalities.
In addition to more natural search functionality, they saw a further 2% reduction in online customer drop-off when using reverse geocoding to accurately identify a location nearest to a latitude and longitude coordinate, increasing location data reliability.
Products used
Reverse Geocoding
Run geocoordinates through Loqate’s Verify tool to parse, enrich and match against our global address database for formatting in the correct address structure.
Search Filtering
We allow brands to tailor the experience provided to customers based on what works best for their online checkout process.
Fashion retailer increases sign-up conversion rates by 31%
Challenge
One of Europe’s most unique retailers onboards around 100,000 new members each month but saw that some users were dropping off at the address fields in their sign-up flow. The cause was that it took too long to fill in addresses.
Solution
Loqate’s Capture API removed unnecessary friction, like excess form fields and manual address entry, that was triggering customers to abandon their checkout. This increased ease and usability, especially considering that 95% of website visitors are on mobile phones.
Originally, it took consumers one minute and 20 seconds to complete the address form. After Loqate, it took 55 seconds, a 31% time reduction.
Products used
Natural Language Processing
Capture reduces risk of invalid addresses by auto-amending addresses when there are typos, missing words or switched letters.
Single-Line Type-Ahead Search
Some European countries like Spain or Italy have seven or eight address fields to fill. With Loqate, there’s just one.
Gaming company improves customer identification and onboarding
Challenge
A leading US gaming company was seeing a conversion of only 65% of all onboarding attempts because they were unable to verify individuals’ identities. 50% of those verification failures were happening at the address level.
Solution
Valid proof of address acts as a form of identity verification during onboarding. Loqate helped this gaming firm eliminate friction from the onboarding process via features like fuzzy matching and type-ahead.
These features increase conversion rates by auto-filling forms during the registration process, decreasing data entry errors, minimising required keystrokes and helping gamers can start making money faster than ever before.
Products used
Single-Line Type-Ahead Search
Businesses can deliver a hassle-free customer experience using a single line address field to accelerate validation and onboarding.
Curated Global Data
Match customer profiles against our global data sets to ensure that you authenticate and sign up every valid applicant.
Optimise your data quality with these products
The most reliable way to onboard your customers and enhance the quality of your existing data
Increase email delivery rates, improve your sender reputation and advance customer communications when you validate email addresses upfront
Capture the accurate mobile and landline numbers at the point of entry or batch validate your database