Align your data sets and attain a single customer view

UDPRN address validation solution

Loqate’s UDPRN solution removes the complex need for address data engineering when matching data within your systems. This allows for speedier data matching and analysis while providing you with much-needed data integrity.

Improve delivery rates

Better match to geocodes, remove duplicates and plan routes efficiently. Also, improve delivery to rural areas, vanity and business addresses.

Identify fraud

Pinpoint households that abuse promotional schemes such as bonus abuse in gaming or discount codes for online retail.

Data consolidation and merging

Fix your existing customer data and merge with new data sets by appending UDPRNs and create an accurate view of your customer base.

Optimise marketing communications

Improve the ROI of your marketing communications by reducing duplicate mailings and generate more accurate insights from your data.

Enhanced data migration

Support migration projects even with multiple legacy systems without significant disruption or cost.

Increase reporting accuracy

Improve reporting accuracy through identification of duplicate customers in your database as well as improved household analytics such as spending per household and household RFV.

What is a UDPRN?

UDPRNs (Unique Delivery Point Reference Numbers) are eight-digit unique numerical codes for delivery points on the Postcode Address File (PAF) that identify specific premises. UDPRNs are assigned to premises until it is deleted or destroyed - at this point, the UDPRN is deleted from the PAF, ensuring that each code in the data set is unique. UDPRNs maintain long-term address records and consistent data across multiple data sets.

UDPRN data will save precious time, money, and resources as it helps to align your data and ensure that your deliveries are always on schedule, and your customers are nothing short of delighted with the service they receive.

How does the process work?

In this example data set below, a customer’s address is held three times in differing formats ( this could be on one system or across multiple), and therefore, the matching rules would need to have a degree of tolerance that would create mismatches.

The result is that this customer is not categorised correctly, and they miss out on communications or deliveries first time due to this mismatched data.

Loqate can standardise the data and add the UDPRN to create a more accurate customer view.

After adding the UDPRNs, the different address formats are recognised as the same address, meaning that the customer will receive message first time.

Want to find out more about how UDPRN would improve your business?

Before UDPRN applied

Customer ID	Address 1	Address 2	Town	County	Postcode	Source	Order Value	Segment Strategy
1	flat 3	laurel court	harrogate		HG1 XXX	Legacy	£100	Build
2	flat 3 laurel court	2 swarcliffe road	harrogate	n yorks	HG1 4NW	Online Order	£1000	Build
3	ft 3, 2	swarcliffe road	harrogate	north yorks	hg14nw	Shop captured	£10	Harvest

After UDPRN applied

Address_Line_1	Address_Line_2	Address_Line_3	Address_Line_4	Town	County	Postcode	UDPRN
flat 3 laurel court	2 swarcliffe road			HARROGATE	North Yorkshire	HG1 4NW	10711046