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Posts tagged with: customer data

Unverified data: The hidden virus in your CRM
Unverified data: The hidden virus in your CRM

Unverified, incorrect, or outdated data can infect the deepest parts of your customer databases if not managed properly. Luckily, there are trustworthy tools to prevent this hidden threat. Here's a list of ways that a data verification solution can benefit your organization.

Data Quality   |  
How to Justify Investment in Data Maintenance
How to Justify Investment in Data Maintenance

Keeping your customer data up-to-date and accurate can be a serious investment - but the benefits of proper data maintenance are well worth the effort. Rob Frost, Loqate's Propositions and Solutions Consultant, sheds light on the power behind accurate customer data and shares four easy ways to calculate the value of your data. 

Data Quality   |  

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