Organisations are facing the challenge of managing more data, and more varied data, than ever before. This months guest blogger, Graham Rhind, explores the importance of creating a culture of data quality in order to deal with the challenge and create opportunities around data.
In this blog we explore how enhanced location data can help improve the checkout process, from both a customer experience point of view to improving data quality.
Rather than risk overestimating your data quality, a good idea is to follow the 1-10-100 rule. This useful rule is great for any business to follow in order to assess the impact of dirty data.
How much of a role does poor data quality play in creating a bad customer experience? Here’s a clue: probably more than you think.
While 'fast and free' delivery may sound impressive and tempting, do shoppers really expect this, and is it a sustainable way to get items to your customers?
Voice search is fast becoming a hot topic, and as we discovered the room for growth is incredible. Read on to discover all you need to know from Voice Summit 2019.
In this infographic we take a look at the address data road map to achieving the golden record for online retailers.
Data is probably one of the most important assets a business can hold, but only if the data is accurate, without data accuracy its worthless. In this blog we explore the reasons why data quality must become a key component to any business strategy.
From improving customer experience and business efficiency to growing conversions and increasing revenue, collecting and maintaining accurate address data will always have a positive impact to your business. Read on to learn why data quality must become an essential part of your strategy.
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