Loqate vs Informatica
How Loqate and Informatica differ
When searching for an address verification tool, you may encounter both Loqate and Informatica (formerly Address Doctor). But which one is the best fit for your business?
Type-ahead coverage
The main difference between Loqate and Informatica is that Informatica's type-ahead address verification only covers 21 countries. In comparison, Loqate offers access to address data from over 250 countries and territories, allowing users to search and verify addresses without typing the full address.
APIs
Another key difference is the fact that multiple APIs are required with Informatica’s address verification tool, while with Loqate, just a single API is necessary. With one single API, businesses can integrate seamlessly in just minutes.
Location biasing
Loqate’s technology features granular location biasing, resulting in fewer keystrokes for accurate address searches. By detecting a user’s location, it prioritizes nearby addresses based on what they type, making it easy to select valid addresses quickly. In contrast, Informatica has limited type-ahead coverage, requiring users to manually select their country to retrieve the correct address.
Type-ahead vs post validation
Informatica’s limited type-ahead coverage forces users to type entire addresses, leading to poor user experience and higher form abandonment rates due to post-validation. Without type-ahead verification, users may struggle with exact spellings, resulting in inaccurate data entry. Our platform allows customers to find addresses in just three keystrokes and as quickly as 150 milliseconds, using 'fuzzy matching' to ensure accurate address and geolocation capture, improving user experience and reducing checkout abandonment.




Why use Loqate over Informatica Address Doctor?
Easy as 1, 2, 3
Our single-line type ahead search uses location biasing to return the address closest to the customer based on their physical location, within just three keystrokes.
Data that’s best in class
We’re the only location data specialist to curate our data, meaning we combine global data sets with local expertise and market leading technology to give the most comprehensive selection of data available.
Instantly international
With address verification across 250 countries and territories, 6,500 languages and 8 global character sets, you only need one checkout form for customers, wherever they are in the world.
Auto-corrects mistakes
Unique ‘fuzzy matching’ technology automatically amends customer mistakes like typos, missing letters or spelling errors, so even if the entry isn’t perfect, the results will be.
A platform that won’t let you down
We’re constantly improving our tech, and our reliable platform means you don’t need to worry about scalability, security or outages, even during peak times.
Your needs, your rules
Customise fields and results or ringfence geographical areas to capture only the information that serves you best, reducing the risk of operational problems further down the line.
"Loqate gives our customers the confidence that our products will arrive on time and to the right location."
"Loqate's type-ahead addressing technology is highly intuitive and predictive which makes it ideal for customers on the move using mobile phones"
"Since using Loqate’s phone verification service we've seen an improvement with our overall business efficiency, saving us time and money."
"We know that address validation has helped improve the customer journey, which has had a positive impact on conversion"
"Using Loqate's software on our database ensures correct spelling of any address which eliminates errors."




